Executive coaching for teams and individuals in organisations

executive coaching and mentoring

Executive coaching is facilitative one-to-one coaching with key executives in an organisation.

It is for the benefit of the individual client, with the focus on organisational performance or development, although there may also be a personal component as well. Results are measured against the performance requirements of the organisation for the individual being coached.

What is executive coaching?

Executive coaching is the art of facilitating another's performance, learning and development. It is a modern day concept that synthesizes the best from psychology, business, communications, mentoring, counselling, consulting, transformation, philosophy, spirituality, finance and sports.

The Industrial Society says: "Coaching is the art of facilitating the performance, learning and development of another."

Fortune Magazine says: "One to one performance coaching is the way for both organisations and individuals to significantly impact the bottom line."

What does executive coaching cover?

Executive coaching covers the complex combination of skills and human capacities that are required of today's executives such as:

  • business acumen and financial management
  • leadership and organisational skills
  • social and communication skills
  • analytical and innovative thinking capacities
  • ability to inspire trust and commitment to action
  • rewards and acknowledgement
  • "presence" that allows them to work in a very large arena or overlapping arenas.

What distinguishes an executive coach?

In order to be an effective resource for the executive's development, executive coaches must possess a unique combination of maturity, professional skills and human qualities, such as:

  • a firm grounding in business knowledge and competencies
  • thorough understanding of the world of the executive leader
  • a broad understanding of leadership and leadership development
  • knowledge of systems dynamics of organisations and communities.

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What to do next

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Thank you for your interest in Brefi Group's training programmes. To contact a representative about how Brefi Group can help with coaching or coach training, use our contact page.

Alternatively, if you would prefer to talk to one of our consultants, then call +44 (0) 121 288 3417.


Brefi Group designs, develops and licenses coach training programmes for managers who wish to improve their leadership style and for individuals who wish to qualify as professional coaches.

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