"A scenario is an internally consistent view of what the future might turn out to be - not a forecast, but one possible future." Michael Porter
"Scenario planning is that part of strategic planning which relates to the tools and technologies for managing the uncertainties of the future." - Gill Ringland
Find out about a simple but powerful scenario planning process from Brefi Group.
Scenario planning is not about predicting the future. It is about exploring the future. If you are aware of what could happen, you are more likely to be able to deal with what will happen.
Scenario planning exercises involve identifying trends and exploring the implications of projecting them forward - probably as high, medium and low forecasts. These can include political, economic, social and technological. As different trends are chosen and different combinations of forecast levels are combined, a whole spectrum of possibilities can be identified.
Well known examples include the end of the Berlin Wall, OPEC oil price rises, bombs and terrorist attacks. Asking the great What if? Identifying risk.
Learn lots more about scenario planning and how Brefi Group can help you. Look at our selection of scenario planning books, read some scenario planning testimonials, or learn more about the scenario planning process and the scenario planning methodology.
There are lots of detailed pages on this site, so if you have a specific interest, please use the search box at the top of the page.
To find out more about how Brefi Group could help you, use our contact page, or contact us by telephone on 0845 0678 222, or +44 (0) 121 236 4068 if you are calling from outside the United Kingdom.
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Phone: 0845 0678 222 (UK)
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