Creativity and innovation in teams and individuals
“If you keep on doing what you always did, you'll keep on getting what you
always got!”
Creativity and innovation, lateral thinking, thinking out of the box. It's all change, change,
change these days.
So how do you go about it? How do you develop new ideas, new products, new services, new business models?
If you keep on doing what you always did . . . you'll keep on getting what you always got!
A different creative process
Continuous improvement can flow from the old models. But conceptual changes need
conceptually different creative processes. This is a challenge for really bringing in external
forces. For embracing maverick thinking. For doing things differently in order to do different things.
Let your imagination run riot.
Have you ever heard "We don't do things like that around here?" If so, do you challenge it – or accept it? If you don't hear it, is it perhaps because nobody even tries to change?
Change is the result of a process, of a system, of a culture. And most
processes, systems and cultures appear to have been designed to inhibit the application of
imagination!
Things could be different
One example
Gary Hamel set ten rules for designing a culture that inspires innovation:
- Set unreasonable expectations
- Stretch your business definition
- Create a cause, not a business
- Listen to new voices
- Design an open market for ideas
- Offer an open market for capital
- Open up the market for talent
- Lower the risks of experimentation
- Make like a cell - divide and divide
- Pay your innovators well - really well.
We have lots of examples of what others do. And
we can coach you in how to create your own creative environment.
Do you want to survive?
The companies that survive are the ones that evolve. We don't know whether you want to survive,
but we guess you probably do. So, what are you doing about it? When did you last conduct
an innovation audit - or hold a meeting in an unusual environment?
You can find out more about facilitation or contact us now to discuss creativity and innovation.
Or, of course, you could do nothing.
The choice is yours.
Why not contact us now.
|
