CorporateCoach

With 15,000 members, of whom 5,600 are credentialled, and with members in 91 countries, the International Coach Federation is clearly successful.
Once again, more than 1,000 members attended the annual conference in North America. In addition, there the ICF holds major conferences in Europe and Asia.
The ICF sets out to be the professional organisation for [...]

I was looking for a Christmas coaching story but could not find one.
However, in a time when many people complain about an over materialistic and commercial approach to a religious and family festival, I thought that this one might be suitable. It can be found amongst other stories in Brefi Group’s free downloads.
An American investment [...]

William Arruda is the branding consultant to the International Coach Federation.
At the annual conference he presented a workshop on personal branding and introduced us to several free services.
A brand is a unique promise of value. It must be authentic, and if it is, it gives you permission to be yourself.
Benefits include: -

Self awareness
Visibility [...]

Robert Middleton presented a workshop at the International Coach Federation annual conference entitled “Marketing High-End, Outcome-Based Programs”.
In effect, ‘high end’ referred to any program or service for which you significantly increase your fee!
Programmes could include: -

High end coaching
Workshops and coaching
Teleconferences and coaching
Series of workshops or trainings
In-house programmes or consulting

The key to these programmes was that [...]