Coach and facilitator to directors and boards in transition: helping them to make progress by bringing structure and clarity to their thinking.

Professional background

International strategy consultant and corporate facilitator

International speaker and course designer

Transition coach to directors, boards and partnerships

Scenario planner

Award-winning public transport planner

Newspaper, magazine and books publisher

What does Richard do?

Richard Winfield is the founder and principal consultant of The Brefi Group and head of the Director Development Centre. He is a strategy consultant, facilitator and scenario planner who provides transition coaching to directors, boards and partnerships and helps them develop strategy and build teams. His instinctive creativity is in establishing objectives, defining strategies and assessing priorities.

As well as travelling internationally, Richard is active in Asia, where he designs training courses to international standards and is co-founder of the Intrad School of Executive Coaching.

"Thorough, competent, knowledgeable and an excellent communicator capable of articulating his knowledge in a well paced manner".
Richard Pearce, Birmingham City Council

"Thanks for a stimulating two days, which has resulted in my senior management team reviewing the way they work, plan and implement. The biggest change has been in how they work together as a team! We are very pleased that a number of important business issues have been identified and already worked upon with the next steps clearly identified. In summary excellent."
Roger Randall, Managing director, Biomet UK.

"The retreat organised by Oando PLC and facilitated by Richard was extremely professional. The team enjoyed the retreat and followed through actions has changed their behavior. The facilitation style was very easy to follow and interesting. The outcome of the retreat was also used to develop the outline of the Quarterly Management retreat."
'Demola Ogunbajo, Manager, Avaizon Consulting, Nigeria

"The day exceeded our expectations and a great deal emerged which will be very valuable going forward. You brought a refreshing and innovative approach to the day and the personality profiling which you did in advance and used to illustrate board behaviours was inspirational".
Peter Maskell, BHSF, UK

A strategic, analytical and innovative systems thinker, NeuroLinguistic Programming (NLP) master with masters degrees in both transport and management, Richard expects to add massive value to organisations he works with. His focused questioning style rapidly identifies core personal and business issues in startling simplicity. He gives you space in which to find your own solutions and then supports you in introducing the changes.

As a facilitator, his unique approach, combining powerful processes and a strong sense of structure with a light touch, leads to workshops that are enjoyable, effective and achieve long term change.

Known for his enthusiasm for business and industry, he enjoys working with top individuals and management teams as a coach, facilitator and designer of integrated action-learning courses, setting measurable outcomes and validating performance against independent high performance competencies including those of the Institute of Directors and the Management Charter Initiative.

Richard thrives on feedback. He is committed to being 'ahead of the game', loves learning and is an addicted reader of business books and magazines, and fiction. If you want to develop further or do something new and exciting, then you and he will get on like a house on fire.

Richard has worked extensively in the UK and USA in public sector, privatised industry and large and small companies. With entrepreneurial experience of his own, he is well placed to coach others on business strategy and funding. On a one-on-one basis he enjoys helping people make transitions, cross thresholds and remove the blocks that are stopping them from achieving their potential.

Richard served for six years as a director of Birmingham Forward and is now a member of the Board of Governors of the International Association of Coaching.

Richard has studied under many of the international leaders of NLP including Robert Dilts, Richard Bandler, Sue Knight, Gene Early, Tad James, Anthony Robbins, John Seymour, Ian McDermott, Suzie Smith, Tim Hallbom, Lara Ewing, Michael Neill.

He has also studied at the Disney Institute and with T. Harv Eker's Peak Potentials Training.

Richard is a life member of the XL Results Foundation. His wealth profile is 'Mechanic' and he is a Wealth Dynamics Master Practitioner.

Richard's interests include international travel, vegetable gardening, pond building, cycling, horse riding, choral singing and reading.

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Contact: tel: +44 (0) 121 236 4068.

For further information: Richard Winfield curriculum vitae (You require Acrobat Reader). (Or Non-Acrobat version.) And his consultancy style.